"Don’t do it because you read about it or because you're mimicking somebody else. Do it because you live it. Do it because you breathe it."
Transforming enterprise, community and lives.
G O L D I E. is a consumer-driven brand marketing agency that leverages the power of culturally-specific social innovation and creative intelligence to drive value. Founding managing director and chief strategy officer Goldie Taylor leads a consortium that couples the experience and capacity of a global firm with the speed and agility of a boutique.
At G O L D I E. we understand and embrace the intrinsic value of human capital. Our purpose-driven approach-- embodied in our commitment to peace, social justice and equity— empowers our clients to re-imagine the world we live in and honor our obligation to social progress.
Our track record includes crafting brand strategies on behalf of some of the world’s best known and highly respected brands including, among others: Procter & Gamble, McDonald’s, Kraft Foods, NBC Universal, Eli Lilly, Burger King, Walmart, Toyota North America, The Home Depot, Sara Lee Foods/ Hillshire Brands, CNN Worldwide, General Mills and Disney Resorts.
A pioneer in multicultural, purpose-driven marketing, Taylor was the chief architect of P&G’s “My Black Is Beautiful.”
She is a respected thought leader on business and social issues who has been featured on every major news network and who has delivered keynote presentations at Ivy League universities and before corporate, governmental and non-profit organizations, including: The Center for Civil and Human Rights, The King Center, Cambridge Speakers Series, Princeton University, Spelman College, Duke University School of Law, Morehouse College, Harvard University, and the National Association of Black Journalists.